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WIELAND ELECTRIC TRANSFORMS STATIONARY RETAIL: DIGITAL, FLEXIBLE AND FUTURE-PROOF

Everyone is talking about the change in stationary trade: it should be individual, flexible and digital. The focus is on experience, atmosphere and a varied store design. Customers should be attracted to the store and their length of stay there should be increased. One thing is clear: it doesn't work without a fresh breeze. Wieland Electric brings it into the shops with time-saving, pluggable electrical and data connections - ideal for the flexibility requirements in shops and stores. Following the EuroShop in Düsseldorf, the company is now presenting products and solutions that help retailers to become more digital and flexible in a compressed form at the Light + Building in Frankfurt.

Power and data - always where they are needed

Where regular product ranges are still being shown today, the large action area is to be set up tomorrow. No problem if the infrastructure for electricity and data can be quickly and easily converted. If shelves, cash registers, lighting and even the freezers can be repositioned without any problems and are ready for use again in the shortest possible time. With the universal plug-in system from Wieland Electric, electrical and data connections can be adapted to changed conditions easily, quickly, safely and very flexibly, without any effort or specialist personnel. An additional plus: The gesis installation connector system is approved according to DIN EN 61535 and thus corresponds to permanent installation according to VDE 0100. This extends the test periods for installation from 6 to 24 months to 4 years.

For intelligent shelves and flexible lighting in retail

Tailor-made plug & play solutions are available from Wieland Electric for secure infrastructure cabling and cash register supply in retail, for the new smart shelves and media tables as well as for the important subject of lighting.

Wieland at Light + Building

Wieland Electric will be presenting an overview of the various and diverse fields of application at the Light + Building trade fair from 27 September to 02 October in Frankfurt (Hall 12, Booth B60, Hall 8, Booth C50). Visitors will experience first-hand how an intelligent electrical and data supply system has to be designed in order to promote flexibility and digitalisation in shops and markets.